Technical Marketing Specialist Job at Golden Helix, Inc., Bozeman, MT

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  • Golden Helix, Inc.
  • Bozeman, MT

Job Description

Golden Helix is a leader in analytics software tools geared towards the clinical genetic testing market and research institutions. Globally, we do business with hundreds of organizations. We have a strong record with major hospitals, testing labs, research organizations, the pharma industry as well as governments worldwide. Our business is growing, creating the need to expand our team.

Job Title: Technical Marketing Specialist

Department: Marketing

Reports to: Director of Marketing

Position Type: Non-Exempt

We are looking for a Technical Marketing Specialist to join our growing team to develop, implement, track and optimize our marketing campaigns across all digital channels. As part of our marketing team, you will play a key role in communicating and strengthening the Golden Helix brand internally and externally.

The ideal candidate will maintain meticulous attention to detail while juggling multiple priorities in

a fast-paced, dynamic environment. The Technical Marketing Specialist performs sales, marketing, and administrative functions as outlined below. Also, the position provides support to senior management and other sales & marketing staff.

We prefer candidates in the Bozeman, MT or Las Vegas/Henderson, NV area. We would also be open to remote positions.

RESPONSIBILITIES

  • Email marketing platform support and management
  • Assist with the management of campaigns from planning to production, including brief development, ideation, channel recommendations, creative development, configuration implementation, and management.
  • CRM maintenance and support
  • Help the team coordinate centralized functions (i.e., campaign development and deployment, development of content marketing, event marketing, PR, website, etc.) to support marketing initiatives.
  • Assist with the planning, execution, and implementation of the marketing strategy and plan, including campaigns, events, web, advertising, rich media, digital marketing, social media, sales tools, and PR.
  • Ensure that the marketing calendar is developed and maintained regularly throughout the year to provide transparency for and create alignment with key stakeholders.
  • Campaign performance reporting across all digital marketing efforts, providing insights and recommendations when possible.
  • Ensure consistent branding and messaging across all communications.
  • Work closely with other departments to develop compelling content that drives engagement.
  • Assist with global tradeshow and conference coordination, including the booking of
  • services, travel, etc.
  • Create, proofread, and edit copy for various marketing channels, ensuring consistent voice.
  • Create and manage a system of standard work, job aids, and training presentations and videos.
  • Other tasks as required.

BENEFICIAL Qualifications

  • Marketing/media/communications diploma or degree
  • 2 years of previous marketing experience
  • Experience or background in science would be considered an asset
  • Basic scripting or programming a plus
  • Must have strong understanding of SEO and SEM and how these practices drive revenue
  • Must have strong organizational and project management skills, as well as attention to detail
  • Knowledge and experience with marketing tools:
  • CRM systems (Dynamics 365 a plus)
  • Marketing automation platforms
  • Website development – strong understanding of HTML and CSS
  • Proficient in graphic design tools
  • Knowledge of Google Analytics and AdWords
  • Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
  • Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Must have strong analytical skills to analyze metrics and create reports
  • Must have a high level of creativity
  • Occasional travel may be required

To Apply:

Sell us on why you’re the right person for the job: send your resume and the reasons why we should hire you to [email protected]. Full job description available at

Job Tags

Remote job, Worldwide,

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